A Korean streetwear brand, ADLV even has K-pop group Twice as its brand ambassadors.
Chances are high that you might have noticed plenty of people – on the streets, in Instagram posts or even in TikTok videos – donning a black t-shirt with a large image of a boy holding up two donuts over his eye.
So much so, that it appears to have replaced the “Anti-Social Social Club” t-shirts in terms of popularity.
But where is the t-shirt from and how did it become so popular?
The t-shirt is produced by Korean streetwear brand ADLV, short for Acme De La Vie, French for The Pinnacle of Life.
Launched in late 2017, the brand has been making waves worldwide and for good reason.
The brand strives to apply the latest fashion trends in streetwear with an oversized fit that allows maximum comfort and performance for everyday urban lifestyle. It’s launch also coincided with the rise in hypebeast fashion globally.
K-pop idol group Twice is the brand ambassador for ADLV too, which certainly played a huge part in their rise in popularity.
From hoodies to long-sleeved shirts, there is something in ADLV’s collection for the hypebeasts out there too. ADLV has also struck up collaborations with brands such as Toy Story and Sesame Street, which you can find on its official website.
Now, where else can you get your hands on these products in Singapore?
For those looking to purchase them at a physical storefront, they will be glad to know that Well Bred Store carries ADLV products at Vivocity and 313@Somerset. You can check out their product catalogue here.
Alternatively, ORIGINALFOOK, the official retailer of ADLV products in Singapore, is another place you can purchase these products. With most of the listings on sale, you are bound to find something you like too.
If you’re thinking of getting a t-shirt from ADLV, take note that it doesn’t come cheap.
The cost of an ADLV t-shirt at the Well Bred online store ranges from $75.90 to $85.90, while its hoodies are priced at $169.90. Accessories such as face masks ($19.90) and the ADLV small tote bag ($49.90) are probably more affordable.
Still interested? Then happy shopping!
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