UNIQLO to launch second Studio Ghibli collection at Bugis+ popup

The new collaboration will only be available in Southeast Asia.

Maisy Phua

Self-proclaimed fashion icon, pomeranian mom and Paris Hilton fan.

Published: 20 July 2023, 3:02 PM

UNIQLO will launch its second collaboration collection with Studio Ghibli exclusively at Bugis+ on Aug 17.

Available only in Southeast Asia, the “Hey, Let’s Go!” collection incorporates art featuring Studio Ghibli’s best-known works as well as designs by Thai artist Kanyada and veteran Studio Ghibli Producer Toshio Suzuki.


While serving as Studio Ghibli’s deputy editor and editor-in-chief, Toshio Suzuki was involved in the production of key films like “Nausicaä of the Valley of the Wind”, “Grave of the Fireflies” and “My Neighbour Totoro”. PHOTO CREDIT: ANIMATION WORLD NETWORK


Consisting of 27 items – 13 items for adults, six items for kids, three items for babies, and five accessories, the collection will feature new T-shirts, shirts, sweatshirts and socks.


The new apparel will only be available in men’s, kids’, and baby sizes. PHOTO CREDIT: UNIQLO SINGAPORE


The price of adult’s t-shirts, shirts and sweatshirts of all designs in the lineup will range from $19.90 to $39.90, while accessories will be priced from $5.90 to $19.90. Both kid’s UT and babies’ UT will retail at $14.90.


The lineup will also feature UNIQLO’s internationally popular Round Mini Shoulder Bags. PHOTO CREDIT: UNIQLO SINGAPORE


Following this exclusive launch, the collection will be made available at all UNIQLO stores and online from Aug 21.

From Aug 18 to Sep 14, visitors can also look forward to interactive Ghibli-inspired activities and installations at UNIQLO’s upcoming popup at Bugis+.

The popup will feature installations of famous scenes and characters like the moving castle from Howl’s Moving Castle and Totoro from My Neighbour Totoro as well as Ponyo at the atrium.

Additionally, customers can redeem a stamp rally card from staff at UNIQLO Bugis+ to collect six limited edition Ghibli stamps scattered throughout the mall, including the UNIQLO store. 

UNIQLO APP members can also exclusively redeem a limited-edition poster from UNIQLO Bugis+.

From Jul 21 to Aug 10, fans can stand to win a pair of tickets to film screenings at the Studio Ghibli Film Fest, which will run from Aug 17 to Aug 22, at Golden Village Bugis+.

Ticket giveaways will be conducted weekly on UNIQLO Singapore’s Instagram page. The giveaways are applicable to Singapore residents only.

Audiences will receive a Ghibli-branded goodie bag which includes a character poster and UTme! vouchers for shoppers to customise their LifeWear with Ghibli designs. Limited redemptions are available.

From Aug 18 to Sep 14, customers can also meet Yubaba, an iconic Studio Ghibli character. Upon sharing their names with the mascot, they can redeem a pair of movie tickets to a film screening. This offer is limited to one redemption per customer, while stocks last.

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