UNIQLO launches PEACE FOR ALL Charity T-Shirt Project on Jun 17
Uniqlo Singapore will donate 20 per cent of the selling price of each T-shirt to the Community Chest.
UNIQLO has launched its PEACE FOR ALL Charity T-Shirt Project to help people affected by war, as well as to spread peace worldwide.
Synchronising the global launch on Friday (Jun 17), the initiative is one of UNIQLO’s efforts in assisting those who are forcibly displaced, which now exceeds over 10 million worldwide, as announced by the UN Refugee Agency.
“T-shirts have the power to convey a message. Even if you find it difficult to express your own voice, you can participate easily by wearing one of our UTs,” said Tadashi Yanai, Chairman, President and CEO of Fast Retailing.
This project is a collaboration with renowned leaders in the art, design, literature, science and sports industry and aims to raise funds by selling Uniqlo T-shirts (UT) with designs that convey peace.
For the initial launch, UNIQLO enlisted five creators that it collaborated with in the past, namely Tadao Ando, Kashiwa Sato, INES DE LA FRESSANGE, Haruki Murakami and Shinya Yamanaka.
Apart from the five, additional design creators such as Jonathan William Anderson, Ayumu Hirano, Rei Inamoto, Kosuke Kawamura, Shingo Kunieda, Christophe Lemaire, Kei Nishikori, Gordon Reid, Adam Scott, and Hana Tajima will showcase their UT designs after Jun 17.
Novelist Haruki Murakami’s simple yet adorable UT encourages spreading peace among both humans and cats.
The UTs are priced at $19.90 each and are available in sizes XS to 4XL.
As part of the project, UNIQLO Singapore will be donating 20 per cent of the selling price of each shirt to the Community Chest, to empower children with special needs and youth-at-risk, adults with disabilities, persons with mental health conditions, and seniors and families in need of support.
Customers can purchase the PEACE FOR ALL UT designs in all UNIQLO stores or online.