LEGO to hold BTS Dynamite Experience pop-up at Orchard Road Jul 7-16; features 1.2m figurines, interactive activities

ARMYs can look forward to displays, photo opportunities and various activities at the LEGO BTS Dynamite Experience pop-up at Orchard Road from Jul 7 to 16.

The pop-up is organised by LEGO, in partnership with the Singapore Tourism Board (STB) and Orchard Road Business Association. 

Located in front of Ngee Ann City, the experience spans across 39m of road and features three zones: LEGO BTS Big Builds Stage, Disco Retail Zone and Record Discovery Zone. 

At the LEGO BTS Big Builds Stage, visitors will be able to take pictures with the 1.2m LEGO minifigure forms of the band members. The stage is made up of over 161,000 LEGO bricks

Those interested can participate in LEGO BTS Big Builds – Snap & Share, by sharing the photos on Instagram with #LEGOBTSSG, for a chance to win prizes. 

Also displayed in the zone is the first-ever large-scale LEGO BTS Diorama build. It is inspired by the scenes of the Dynamite MV at the Disco Retail Zone, and is made of 10,000 LEGO bricks spanning across 2m. 

Visitors can participate in Spot the LEGO Balloons within the diorama and stand a chance to win LEGO sets.

Within the same area, they can also use the interactive photo booth to capture their memories at the experience with instant physical prints. 

At the Record Discovery Zone, visitors can take part in various activities. One such activity is the LEGO Donut Build, which is inspired by the donut structure in the music video and the LEGO IDEAS BTS Dynamite Set.

Participants are invited to contribute to the Singapore Book of Records by building LEGO Donuts and form Singapore’s largest LEGO Donut Wall, with over 500 donuts built onsite.

Visitors are encouraged to build a miniature version of themselves at the play area, and share a photo of their minifigures with the display set on their Instagram with #LEGOBTSSG.

Apart from these activities, participants can take part in a game of dance off by emulating the moves projected on a screen.

Upon completion of each of the five interactive activities, participants will be able to collect stamps. With a total of three activity stamps, participants will get a chance to play the LEGO Claw Machine, where they can win special prizes. 

Shoppers who make a purchase with $49 minimum spend can also get an additional chance at the LEGO Claw Machine.

Additionally, visitors can purchase LEGO sets such as the LEGO IDEAS BTS Dynamite Set, with special promotions of up to 25 per cent off. Shoppers can look forward to promotions such as complimentary gifts and bundle deals on selected items.

On Jul 8, Orchard Road visitors can participate in the LEGO BTS Dynamite trivia from 12pm to 2pm and 6pm to 9pm. Upon scanning a QR code, participants will be tasked to answer a minimum of seven questions correctly in order to claim a prize.

On the next day, on Jul 9, the public can also take photos with three LEGO BTS photo standees and post these pictures on Instagram with the hashtag #LEGOBTSSG to claim a prize. The standees can be found at the ION Orchard and Ngee Ann City LEGO certified stores, as well as the LEGO BTS Dynamite experience pop-up space.

Prizes for the activities can be claimed at the redemption counter at Disco Retail Zone, limited to the first 450 redemptions each day. 

The LEGO Dynamite experience at Orchard Road will be open from 11am to 9pm daily.