Photo credit: GENTLE MONSTER

Gentle Monster to hold Jentle Garden pop-up at ION Orchard from Mar 21 to Apr 3

Singapore is one of the five cities to hold the pop-up.

Amanda Tan

Skills include buying the same jeans in different colours.

Published: 18 March 2022, 12:43 PM

With the unveiling of ‘Jentle Garden’, a collaborative campaign with K-pop sensation Jennie Kim, futuristic eyewear brand Gentle Monster announced that it will be hosting pop-ups in five cities – namely Seoul, Shanghai, Los Angeles, Hong Kong, and Singapore.

The pop-up in Singapore, which will recreate a gorgeous village scenery envisioned by Jennie, is set to run from Mar 21 to Apr 3 at ION Orchard, Level 1 Atrium.

 

Jennie herself welcomed visitors at the Jentle Garden pop-up at Haus Dosan in Seoul. PHOTO CREDIT: FACEBOOK/@GENTLEMONSTEROFFICIAL

 

Besides having access to the full eyewear collection which was released worldwide on Mar 10, visitors can also purchase custom-designed ‘Jentle Garden’ masks and flowers.

 

The collection ranges from $366 to $679 and features seven styles in various colours. PHOTO CREDIT: GENTLE MONSTER

 

Exclusive package ‘FRUITS OF PARADISE’, which includes seven eyewear pieces selected by Jennie, complete with the star’s autograph on the box, will also be available for purchase at $3,253. As packages are limited in quantity, it’s while stocks last.

The pop-up will be located at L1 Atrium, ION Orchard, 2 Orchard Turn, Singapore 238801 and will run from Mar 21 to Apr 3, from 10am to 10pm daily.

This pop-up is the second chapter of the ‘Jentle Garden’ campaign.

 

For one month, the top 10 players of each week will be gifted with a flower bag and five eyewear pieces from the collection. PHOTO CREDIT: GENTLE MONSTER

 

Previously, the eyewear brand launched a mobile game titled ‘Jentle Garden’ whereby players create their own flower garden together with a mini Jennie.

You may like these

Trending