Creative agency Fable’s latest exhibition explores the relevance of print in the current digital age

While printed matter held a significant place in the culture of the past, this latest exhibition also examines its evolution into the current digital age. 

Titled The State of Print, the exhibition is produced by creative agency Fable in collaboration with DesignSingapore Council. It will run from now till Jul 31. 

In its second edition, the exhibition aims to delve deeper into examining the role of print from past to present and future. 

It also takes a look at the duality of print as a medium that can co-exist physically and digitally. This is showcased through a display of old-fashioned materials such as postcards, desk calendars and posters with modern technologies like augmented reality, computer animation and QR codes. 

The mixture of pieces showcase the rich heritage of print and its survival due to its ability to co-exist with digital media.

Besides the art works on display, the interactive exhibition also contains a series of stations for visitors to interact closely with print materials. 

One such station is the HEY HEY HEY station. A collaboration between local initiative Hey, You Got Mail! and various illustrators and artists, the station gives visitors an opportunity to write a postcard to be sent to a senior in a nursing home. 

Another station is the Impossible Bookstore. It is a tribute to brick-and-mortar bookstores, presenting visitors with a special curation of best-selling books contributed by various bookstores. 

All the books on display are hard copies. Once you have selected a book of your choice, you can choose to have a read at the Lounge. 

A selection of these publications are labelled with a tag, and if you would like to purchase any of the books, you can head over to Basheer Graphic Books at Bras Basah Complex nearby to purchase them. 

Online, local and international partners such as D&AD, Kin Yiap Press and RJ Paper will present online workshops on Risograph printing and paper making.These tutorials will be posted on Design Singapore’s Instagram on the week of Jun 27. 

The exhibition will take place at the National Design Centre till Jul 31, from 9am to 9pm daily.  Admission is free.