BreadTalk’s mobile bakery brings bread and more to neighbourhoods

Craving for some bakery delights, but don’t want to venture out too far to get it? Well, homegrown brand Breadtalk has got a solution for you: a Flossmobile!

Breadtalk’s bakery truck will make pit stops in select heartland areas until Jun 1, bringing menu items such as bread, tea cakes and Toast Box products.

The community initiative was launched so that customers, especially senior citizens, would not have to travel far to buy bread items during this circuit breaker.

BreadTalk’s Flossmobile first visited blocks 160 and 175 on Bishan Street 13 on May 12. It will return to these two locations every Tuesday and Friday till Jun 1.

 

The Flossmobile has also been making its rounds to bring BreadTalk to other neighbourhoods in Bishan and Ang Mo Kio.

Additionally, people aged 65 and above can redeem a small bottle of hand sanitiser and a pack of bread toast with any purchase if they flash their IC. Redemption is limited to one customer per transaction per day.

 

The local bread chain has also made sure to put in place safe distancing measures at each of their mobile bakeries.

 

Their initiative was met with eagerness and support on social media from netizens who want to purchase from the mobile bakery truck.

Many left requests on BreadTalk’s Facebook page to get the Flossmobile to visit their neighbourhood.

 

BreadTalk will update their Facebook and Instagram pages to notify where the Flossmobile will head to next. They hope to visit more locations soon.

If the Flossmobile doesn’t make a pit stop in your neighbourhood, don’t worry! You can still purchase your bread from BreadTalk’s E-store.